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How to advertise your company in your neighborhood?

The disclosure of a company is a very important point within its strategic plans. It's no use investing a lot of money and time in creating the brand if your audience doesn't know anything about its existence. In this sense, there are several tactics that can be applied to make the company more known among the people of interest and, consequently, increase its sales.   To help you make a winning plan, we have prepared some tips on how to promote your company in your neighborhood by Abdul Rimaaz . Read this post until the end and see how to beat your closest competition.   Establish the range of your message   It is clear that every brand wants to beat the competition in the neighborhood and establish itself as a regional reference. But for that it is important to establish a range. This means understanding how far your message should go. In this case, it can be the actual neighborhood boundaries according to the city hall records, it can be the region where the neig...

Content Intelligence: definition and advantages

Content intelligence allows you to derive value from content, thanks to the support of artificial intelligence: here are its advantages The content intelligence is the use of artificial intelligence systems to get the most benefit from the digital content products. The potential of this discipline are many and guarantee companies to improve their content strategy, consequently expanding their brand awareness and conversions. ·          Content intelligence: what it is ·          The benefits of content intelligence ·          How to do Content Intelligence ·          Content intelligence: what it is Content intelligence is the discipline that allows you to concretely analyze the metrics and results of the contents that are published on the site and on social channels, consequently going to customize the funnels...

WhatsApp Business and SMS: how mobile advertising changes in 2020

The smartphone has become an increasingly cumbersome presence in the life of Italians. By now most people use a mobile device (mobile phone or tablet) to check e-mail, surf the net, send messages to friends and relatives, but also to buy products and "keep in touch" with brands and shops . If users use different devices to connect with brands, companies are certainly not looking and looking for new channels to advertise their products. It is no coincidence that more and more companies are using mobile advertising to launch campaigns, products and advertise their brand. Advertisements that also change shape, adapting to new formats and especially to the size of the devices used by users. B2c Strategy Mobile Observatory" has published the research "  The mobile ally of business ", a report that photographs the moment that is experiencing the world of e-commerce and mobile advertising in USA and all over the globe.. More and more people are buying fro...

Financial planning on excel for crisis indicators

A model of financial analysis and planning on excel allows to quantify the indicators of the business crisis and in particular the DSCR Financial planning on excel for crisis indicators The recent adoption of the Corporate Crisis Code has introduced alert indicators capable of signaling the existence of conditions of probable financial insolvency. The National Council of Chartered Accountants and Foreign Accountants has produced a document, which defines the structure of the indicators and the related threshold values. The chosen INDICATORS are the following: ·          Negative net assets; ·          Dscr (debt service coverage ratio); ·          Sustainability index of financial expenses; ·          Capital adequacy index; ·          Liquid return index of a...

Portfolio diversification: 6 excellent reasons to aim for gold

2020 will be a crucial year for investors. Markets and economists are in fibrillation, the Cassandres face dizzying collapses and economic crisis around the corner. As always in a panorama of uncertainties and conflicting ideas, those who invest must make careful and careful choices in order not to let themselves be carried away by enthusiasm towards the abyss. How to protect yourself in the event of a global crisis and how to make the most of the markets when everything seems to be going well? By allocating part of its investments in safe-haven assets, making them safe, thus aiming for physical gold, the safe-haven asset par excellence. We give you 6 good, indeed excellent reasons to aim for physical gold in this year of fundamental economic transition. Gold creates security: the Central Banks say so The central bank of the Netherlands, De Nederlandsche Bank (DNB) said that " if the monetary system collapses, the gold reserve will serve as a basis for rebuilding it...

2020 on GOLD: time is running out

And so here we are in the year 2020. A year that I have often referred to in my work over the past 10 years here on DeshGold.com. I'll explain why. A year that, from my long-term research on the precious metals market, has enormous potential to set an important maximum. When it comes to highs, in a world based on an inflationary monetary system like ours, it is important to understand what we are talking about. If you think of the great trends of history, I speak of decades or hundreds of years, you discover that in a world where the prices of all things constantly rise over time, the maximums are points destined to be almost always exceeded. Unlike the historical lows, which are points that are much more likely not to be broken lower. Think a little bit about the minimum that the DowJones did in 1932 at 41 index points. Today we are at 28900 points. That minimum there, in the life of the DowJones, is extremely likely that it will never be touched again...

Is buying gold a good investment?

It is considered the safe haven par excellence. But it's not always true. Here's when it's convenient and what to buy The gold rush is   back . 2019 opened with a 3% rise in prices compared to the previous month and many argue that it is the right time to invest your savings in precious metal. "Physical gold can still be considered a safe-haven asset because it is really difficult for its value to plummet. However, it should be considered that there are no armored investments , even the value of a house can drop in a few years. «Those who buy metal must keep in mind that its prices are volatile and, especially in the short term, they can fluctuate . Just think that compared to 2012, when the prices were at the maximum, its value fell by 20% »underlines the expert. Here is a short guide to understand who should buy gold and in what form. Ingots or coins "Buying them is a good idea if you want an asset to leave to your children and are afraid of inv...